We love social media and everything digital, but we were also born before Facebook, Instagram, Snapchat, TikTok, Threads and everything else that has come and gone since then. The one thing that has remained the same is the fact that people love to interact, share and collaborate: it’s human nature.
It’s not all Digital…
While social and digital marketing are essential and create endless possibilities, one thing remains pretty unchanged—many purchases, decisions and, above all, consumption takes place offline. Because of this, and in combination with our roots, we strive to continue delivering an exceptional offline experience for consumers.
In simple terms, brand activations are about bringing your brand to life in a way that allows for direct interaction and association with consumers.
From Basic to Amazing
Although pitching a tent and handing out samples has a place in all of this, it’s definitely not what we call experiential marketing. In order to achieve this, we develop executions that deliver innovative and authentic brand experiences designed to engage and immerse consumers. These executions may come in the form of promotional activation and event productions in a way that is directly interconnected with a broader brand strategy.
Take us for a spin
Contact Live Media and see the value we can add to your business.